Fall Bestsellers: The Customers Have Spoken

As you probably know, the fashion cycle has a rhythm all its own. New style trends emerge each season, and retailers have to predict months in advance what they think will sell in their own stores. As buyers, we do our best to guess which items are going to be big winners for the season.  Which looks and outfits will our customers desire the most?

Right about now, mid-October, retailers are finally seeing what trends customers are responding to with the most enthusiasm. It’s interesting — bestsellers at Tres Mariposas invariably reflect the bestsellers emerging with other retailers across the country. Our tastes on the Border are in line with national trends.

Here are a few early winners for this fall:

Jacquard Pattern Jeans

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Why it works? Texture!

Fashion is all about texture – and everyone needs jeans in her wardrobe.  These are basically textured jeans! The term jacquard refers to fabric with a pattern woven into it.  Your interesting fact of the day: French inventor Joseph Marie Jacquard invented the first loom for these intricate patterns in 1801.

Fit and Flare Dresses and Skirts

DSC03775-2Why it works?  Figure flattering!

Not all of us look fantastic in straight pencil skirts.  The fit and flare style is fitted at the waist and then flares out into flirty fullness at the hem.  It’s been a classic since the 1950s.  Every skirt and dress in this style that we’ve received at Tres Mariposas seems to fly out the door.  Women must be hungry for something feminine and flattering.

 

 

Motorcycle Jackets

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Why it works?  Instantly ups your cool factor.

Every girl needs a bit of racy biker machismo now and then. The motorcycle jacket in black leather and other fabrications has been cool since James Dean. Wear it over everything in your wardrobe.  Add boots and you are set for the season.

Fur Vests

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Why it works?  Makes the outfit.

New design techniques and technology have morphed furs into garments almost as lightweight as sweaters. These are not your grandmother’s mink coats. Friendly to El Paso’s climate, fur vests are great for casual lifestyles.

We may very well see other bestsellers emerge as the season goes on, but these four trends have already taken El Paso by storm. The customer has spoken!

 

Dressing for the decades: What to wear at gala

Elegance in Navy

Elegance in Navy

It’s almost time for one of the major fixtures on our community’s fall social and philanthropic calendar: the Annual Friends of FEMAP Gala.

As many locals here know, FEMAP (Federacion Mexicana de Empresas y Asociaciones Privadas) is a nongovernmental nonprofit organization serving future and expectant mothers in Ciudad Juárez. FEMAP founder Guadalupe Arizpe De la Vega wanted to make family planning and prenatal care accessible to women living in poverty and has worked side-by-side with many El Pasoans, including longtime leaders Adair Margo, Mary Ann Dodson, and Dr. Jack Heydemann, to make this goal a reality.

What started out as a two-room clinic named Clinica de la Familia became the beloved Hospital de la Familia, where thousands of babies have been born since 1976. I have been a serious supporter of FEMAP since I visited that hospital in Juarez years ago. I was amazed at the medical services provided with such limited resources.

Today FEMAP has two full-service inpatient hospitals, a nursing school, community-based health programs helping children and teenagers develop emotionally and physically, and a micro-finance program. It’s a good cause and hundreds of people from both sides of the Border are expected to attend the benefit ball at the Judson Williams Civic Center this Friday, September 20.

Anna Aleman, executive director of the FEMAP Foundation, tells me that this year’s theme is “Decades: 1973-2013” to celebrate FEMAP’s four decades of service and the Foundation’s two decades of fundraising.

In 1973, when Guadalupe founded FEMAP, disco was king and everyone was doing the Hustle under mirror balls and strobe lights. So for this anniversary year, the gala’s entertainment will start with ‘70s disco tunes and work its way up through hits of the past to the present, while celebrating each decade of the organization’s milestones.

So, naturally, women are asking me how they should dress for this themed party but still be elegant and stylish. Good question! Here are some thoughts on the questions I’m hearing:

  •  Length? Either cocktail length or long ball gowns are appropriate. Both are in fashion. Choose the length that makes you feel the most fabulous.
  • Color? Navy blue is by far the most up-to-date color for evening wear this year. It is so trite to say it’s the new black.  Ok I won’t say it.  In addition to navy, burgundy and teal are great evening colors.
  • Details? One of this season’s top trends is the return of lace and illusion – sheer fabrics to cover a little but still tease.
  • Jewelry? Less jewels on the dress itself – not so much in sequins or beading.  More drama in colored stone necklaces, earrings and bracelets. Think sapphire or blue topaz

I hear that some tickets are still available for the gala! Call 544-4151 or visit www.femap.org

 

Fall Fashion Trends, Part 2

As I wrote last week, we are all gearing up for fall. This week, we have a few more trends for you to watch for as you shop. Check out the big September issues of the leading fashion magazines and you will see some wonderful examples of what’s hot this season.

Sometimes people wonder what retail buyers do – when they’re not at market actually buying! Besides placing orders for what they project will sell well, our buyers at Tres Mariposas, are  also responsible for educating our staff about the clothing they saw at market and why they think our customers will be drawn to some of the new styles.

Our contemporary buyer, Gesuina Legaspy, identified some interesting directions that designers are taking this season:

Keep up with the latest trends.  Follow our Tres G.A.L. on Instagram. http://instagram.com/tres_gal#

Keep up with the latest trends. Follow our Tres G.A.L. on Instagram. http://instagram.com/tres_gal#

 

1. Leather Detailing: Leather is always big for fall but now you’re seeing it show up in new places. It’s about the details this year. Leather accents can be found on collars, sleeves, and even peplums. You’ll still find plenty of leather jackets and pants, but watch for some distinctive details.

2. Mini Statements:  After years of big handbags, the tide is turning. Purses are downsizing. Once oversized bags are giving way to minis that still can provide a big impact. Luxury handbag designers are having fun with these smaller accessories that can add a lot of personality and style to an outfit.

3. Popular Purple: Mulberry, plum, and dark saturated purple hues are a major trend color this fall. Stylists are mixing and matching purple with other colors, both neutral and bold. No matter what shade you favor, purple is a gorgeous jewel tone that conveys elegance, creativity, romance, and luxury.

4. Retro Flare: Call it fit and flare – it’s a lady-like silhouette with a close-fitting bodice and a softly flared-out skirt. Cinched at the waist, these dresses create a flattering fit for almost any size. This is one of those styles that accentuate the positive!

5. Mixed Media: You can see so many variations on this trend, which can include novel ways of combining fabrics, styles, and looks. For instance, mixed media can be a fun way to play with textiles, such as combining cashmere with chiffon, leather with ponte knit, or wool with silk. It could be a dress that looks prim and proper in front and sexy in the back or an outfit mixing a vintage look with cutting edge details. It’s all about versatility and individuality.

Enjoy shopping for fall – cooler weather is right around the corner!

Preview Top Trends for Fall

Keep up with the latest trends.  Follow our Tres G.A.L. on Instagram. http://instagram.com/tres_gal#

Keep up with the latest trends. Follow our Tres G.A.L. on Instagram. http://instagram.com/tres_gal#

 

Each season our buyers at Tres Mariposas present a trend seminar for our staff so they will be up to date on the latest.  Last week, our wonderful contemporary buyer, Gesuina Legaspy, gave us a fun preview of what’s going to be hot this fall. I’ll share half of her top ten trends for fall 2013 this week and the other half next week. I’ll also give you an inside look at Gesuina’s “trend board,” a typical presentation tool used by both designers and buyers.

Here are Gesuina’s predictions for what will be popular this fall:

  1. Rocker Chic: Think black leather jackets and studs galore. You don’t have to be a serious rock-and-roller to get into this tough, yet sophisticated look – but you might feel like one after you put on an updated motorcycle jacket!

    Rocker Chic

    Rocker Chic

  2. Digital Print (or exploded print):  Lots of designers use photography as an inspiration for their designs, but now textile designers are reproducing actual photographs in their prints for fabric. It’s a trend we call digital print. Think of photos of all kinds of things – landscapes, buildings, faces, whatever — reproduced on dresses, scarves, and even pants. Digital print is innovative and fresh.
    Digital Print

    Digital Print

     

  3. Jungle Fever: Animal prints never go away, and this season python and leopard prints will be big. You’ll also see some accessories with fur from animals that you won’t find in the jungle. Watch for calf hair and pony hair on handbags, wallets, and even coats.

    Jungle Fever

    Jungle Fever

  4. Navy, the New Black: Navy blue is THE color for fall. It’s both classic and neutral and you can mix it with just about anything. This rich dark shade is the go-to color this season, night or day. Wearing navy with black is a sophisticated trend that started in Europe. Some people might wonder about mixing the two colors, but you can just tell them, “It’s a very European look.”

    Navy is the New Black

    Navy is the New Black

  5. Illusion Additions: Feminine “illusion” necklines and sleeves — made of sheer fabrics that cover but don’t conceal — have been an ongoing trend, especially popular in wedding dresses and evening wear. Illusion designs leave something to the imagination and can be very flattering. Designers use fabrications such as mesh, tulle, and lace for these designs. What’s new this seasons is the use of illusion fabrics in panels on the side of pants and dresses.

    Illusion

    Illusion

So here we have five very different trends to watch; tune in next week for the rest!

Step into Tres Mariposas or check out more of Gesuina’s Instagram to learn more about the newest fashions!